Hi Reader,

Shopify dropped their Summer '23 Editions last week, which includes over 100 updates to the platform. That's a lot! My team took notes, and here's what we think you might find most useful for your store:

The Shopify admin is getting a visual design update.
Organization settings will allow the creation of new stores that are linked to your existing shop (Shopify Plus feature).
Shopify Collective will let you add products from other stores to your own store.
Shopify's bundles app is now live. This looks like it's going to be good for simple fixed bundles, but not mixing and matching.
Shopify variants are increasing to 250 and possibly even more soon.
Shopify has built their own subscriptions app. This is simple for now and likely won't work for you if you have complex subscription needs.
Shopify Marketplace Connect syncs products, inventory, and orders for all marketplaces (Walmart, Amazon, etc.)
Lots of B2B/wholesale announcements. Products can now be arranged into catalogs like a wholesale catalog. You can create different versions of your online store for B2B and retail customers. There's a quick order list section now available in Shopify's Dawn theme.
Your Shop app listing is now more customizable. You can add video to the header of your Shop Store listing, and featured collections can easily be customized. Learn more about the Shop app on our blog.
Shopify inbox has been updated. It now has a better search and uses AI to suggest recommended customer support responses.
For those on Shopify Plus, a one page checkout will be an option in the settings. You'll be able to add app blocks to checkout, as well as use custom fonts.
The Online Store editor got some updates. You can generate text using AI, use an enhanced file picker, and access draft products, pages, and blog posts in the editor before publishing. Color schemes are easy to create and edit, and free themes now have built in support for theme animations.
There are more ways to customize filters and product recommendations in large catalogs, using the search and discovery app.

Not yet live but coming soon:

Flex sections that you can click and drag to edit the content
The Sidekick AI assistant

We're going to be using this new technology in our upcoming builds! If it's time to get your site up to date and performing well, please email me back and we can make a plan for you together.

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