Hi, I'm Arianne, founder of Aeolidia. We create effective Shopify sites and email marketing for thoughtful, independent brands. Our newsletter shares advanced, need-to-know ecommerce strategies. Not on the list yet? Join here. |
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Hi Reader,
You don’t have to be a lone wolf if you run a business. In fact, creating your own wolf pack can make everything better.
Though I started my business alone, one year in Las Vegas I found myself pouring out all my worries about an employee problem to six friends who I'd met via Goldman Sachs 10,000 Small Businesses.
Instead of guessing at what to do, I got to hear their stories and advice, and make an informed decision.
Over drinks and fries in Vegas, the people in my 10KSB group helped me fire an employee. (I'm also confident that they would rescue me from a burning building.)
One thing I have stuck with over the last decade of growing my business is participating in peer groups to learn, share and get general support.
I have brought problems to my groups that range from employee issues to project scheduling. I have offered my thoughts on content marketing and sticking to deadlines.
This has been great for Aeolidia, and I have also made some real friendships with people I relate to. (In addition to the business talk, I have also laughed my booty off, cried a bit and vented.)
In my latest article for UPPERCASE magazine (the best magazine! I highly recommend subscribing), I wrote about my experiences of finding growth and support in mastermind groups. I also shared some tips on how to get started, including the types of people to include (or not include) in your group, and how we use an accountability document in one of my groups to get the most out of our time together.
You can read the full article on our blog: Finding Growth and Support in Mastermind Groups
Have you found similar support from your fellow business owners via mastermind groups? Do you have any tips for what's worked (or hasn't) for your group? Please let me know, I'd love to hear!
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P.S. Our webinar today where we showed how working on three vital parts of your ecommerce strategy pays off? It went so well! Packed with good info, and people got emotional! I can't wait to show it to you. I'll share the replay as soon as we have it, and thanks to the big group of you that showed up live! It's SO enjoyable getting to work with such talented, curious, and generous individuals every day (my fellow presenters and you all!).
Here is how excited we felt during and after this webinar (this is our ads partner Jess celebrating what the three of us did for High Tail Hikes).
